Producer Development & Coaching

Drive More Revenue Using Our Unique Producer Development & Coaching Program

The single biggest challenge agency principals face today, along with the pressures of achieving sustained growth, is finding and hiring good producers.

The next biggest challenge is what to do with them once you've hired them.

We know new producers need time, attention, and consistent coaching in order to be successful. Which is why we have developed a unique producer coaching program designed to solve the "what now" issue for agency principals and their producers.


Meet Your Producer Coach

Leveraging years of sales experience as an insurance producer, Tyler provides a personalized and dedicated approach to helping producers create momentum, establish accountability and ultimately exceed revenue goals for your agency.

  • Tyler Siddens

    Tyler specializes in 1-on-1 commercial sales coaching and producer development.

    He brings over 20 years of specialized commercial insurance experience to his clients, including being a successful producer for Federated Insurance, having gone through their highly-respected, and extensive, commercial training & education program. He has earned several sales awards, including the PIA Marketing Rep of the Year for Tennessee.

    Tyler has developed an exclusive sales consulting and coaching program to help agency owners grow their commercial business. He teaches insurance professionals sales tactics that leverage relationships by counteracting the prevailing culture of “price-focused” selling.

    As your agency's producer coach and mentor, Tyler's custom 12-month program includes:

    • Hands-on, in-the-field training with agency visits
    • Relationship-focused approach, with an emphasis on “consultative professional vs. insurance peddler” tactics
    • Goal-driven accountability tools to help drive revenue and increase retention
    • Tailored tactics based on the specific needs of the agency

    "Tyler has brought considerable value to our agency. He has been consistent in helping us find, prospect, and manage new commercial accounts. Through strong character & persistent efforts, Tyler has been a great mentor not only for me, but for my staff as well." ~ Dustin Ward, VP, Hometown Insurance


Whether you need hands-on training, virtual training or a custom developed coaching program specific to your agency, we've got you covered.

Ready to learn more about what Tyler can do for you? Complete the form below to begin.

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"From the first time I met with Mark Johnson & Tyler Siddens, I could tell this was not your ordinary MGA or aggregator group. They have a unique business model...they understand the battles and trials a small town agency goes through, because they've lived them as well. The entire group operates in an incredibly professional manner & go out of their way to assist their agency partners. Truly a great organization."

~ Brennan Paris Senior Sales Manager / Markel Specialty